What IS AUTOMATION IMPORTANT?
In an ideal world, your best sales rep would stay in touch with each customer and reach out instantly when you can offer them something they value.
Automated SMS workflows provide this same service by using computer automation to monitor consumer behavior 24/7, then send personalized text messages whenever your business can help individual customers enjoy your brand experience.
Fundamentally different from one-off text marketing ‘blasts’ sent to everyone on your list, automated SMS workflows are triggered when customers take a specific action, like asking for more information, ordering products, or joining your club.
By using automated SMS workflows, wine merchants can better serve their customers by sending the right message at just the right time – maximizing wine sales and customer satisfaction without asking more from their marketing teams.
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